As consumers become ever more sophisticated, and digital technologies change the way we communicate, agencies will have to place less emphasis upon ‘Ownership & Control’, and much more on genuine collaboration.
The real value of agencies is in conceiving ideas, and then being able to collaborate with other specialists to deliver the idea to their clients.
The ‘idea’ might be a revolutionary new approach to packaging, an online campaign driven by unfolding narrative, a street level installation, or a retail store concept – all of this on top of traditional advertising and direct marketing initiatives.
These collaborations may need industrial designers, performance designers, musicians, digital specialists, film and TV industry content providers amongst others.

This is why we’ve formed the TOUCH/CAST NEXT Collective:


Chris Tubbs

Tubbs, a London based kiwi, is passionate about exploring new ways in which brands and the music industry can collaborate. Working on exciting projects with brands such as Levis and Sony Ericsson has convinced him that there’s a new way forward. His own music career has included an album collaborating with members of Fat Freddy’s Drop (“Good Days, Better Nights”), the signing of his alias Atlantic Conveyor to BMG UK, and a highly successful DJ partnership with BBC Radio 1 star Zane Lowe both in the UK and Ibiza.

Although he has built his career around the music industry, Tubbs is a genuine leftfield thinker and problem solver- his work on forward thinking campaigns for Nokia and Saab is testament to that. He’s just the sort of person TOUCH/CAST NEXT love to work with.

We’re fortunate that after nine years away, Tubbs is looking to be based between Wellington, London and Ibiza (in the near future), and we’re delighted that he’s decided to join the TCN Collective.

Whether you want to talk about how music could be integrated fully into your brand experience, or are just looking for ways to source cool sounds for your next campaign, we can help.

Jamie McLellan

Jamie grew up in New Zealand but since his time as a designer at Fisher & Paykel New Zealand he's spent some serious time abroad working for manufacturers and consultancies in Australia, UK, Europe, Asia and America, including Neil Pryde Windsurfers, Bodum, and mostly recently being employed as Senior Designer to well known Briton, Tom Dixon.
Now based back in New Zealand Jamie is growing his own freelance business designing sports goods, small scale civic architechture, furtniture and lighting.
Jamie has worked on a number of projects with TOUCH/CAST NEXT, including the current Gillette Fusion launch.

See Jamie's website

Kate Hawley

Kate Hawley first trained in graphic design at the Wellington School of Design and went on to receive a Television New Zealand Scholarship to study at The Motley School of Theatre Design in London in 1996 under the direction of Margaret Harris and Alison Chitty.During this time she also participated in the Royal Opera House course in Draughting for the Stage.
Kate's portfolio encompasses a broad range of work, including TV and film work for BBC, through to costume design for drama and opera in the UK and abroad as well as television commercials, interior design and illustration. Kate has won several awards in her home country of New Zealand as well as across Europe for theatre, film and design related projects. Her clients have included BBC, Royal Opera, Jasper Conran, Disney and Icon Films.
Now based in Australasia, Kate's most recent projects include costume designer for British movie, On A Clear Day and stage and costume design for The Perth International Arts Festival Opera, The Love of The Nightingale.

See Kate's website

Nathan Perry

2007 marks Nathan's tenth year of building web-based solutions. From cutting HTML code to developing database driven web sites, Nathan has been involved in almost every aspect of website creation.

" I prefer to be the guy behind the scenes that implements the ideas enabling businesses to establish an online presence; I love trouble shooting and making tricky challenges work."

Though a developer by trade, Nathan has a keen interest in the application of real-world marketing techniques that utilise digital 'glue', feeding multiple media channels, including traditional media, to fuel the user experience.

Offline Nathan is an enthusiast DJ and beatmaker, a hobby that has resulted in the production of several very successful musical creations that were used in nationwide mobile, TV and web campaigns.

After working for a variety of Wellington based web development companies (including TOUCH/CAST NEXT) Nathan now works remotely from the big smoke of Melbourne for a fresh perspective on life and new career experiences.